Pisort

SaaS Marketing Strategy Tool

Marketing Strategy Mix

Toggle strategies to see their impact on your overall marketing efforts

8 out of 8 strategies active

Content Marketing

Create valuable, relevant content to attract and engage a target audience.

Strategy active: Builds trust, improves SEO, and supports other marketing channels.

Search Engine Optimization (SEO)

Optimize your website to rank higher in search engine results.

Strategy active: Increases organic traffic and reduces reliance on paid advertising.

Pay-Per-Click Advertising (PPC)

Run targeted ads on search engines and social media platforms.

Strategy active: Provides immediate visibility and can be highly targeted.

Social Media Marketing

Engage with your audience on various social media platforms.

Strategy active: Builds brand awareness and facilitates direct customer interactions.

Email Marketing

Send targeted emails to nurture leads and retain customers.

Strategy active: High ROI channel for nurturing leads and reducing churn.

Affiliate Marketing

Partner with affiliates to promote your SaaS product.

Strategy active: Expands reach and only pays for successful conversions.

Product-Led Growth

Use your product as the main vehicle for acquiring and retaining customers.

Strategy active: Reduces CAC and improves user adoption and satisfaction.

Customer Retention & Upselling

Focus on keeping existing customers and increasing their value.

Strategy active: Increases LTV and creates brand advocates.

Key Performance Indicators (KPIs)

Adjust the sliders to see how different KPIs affect your SaaS business

CAC: $100

LTV: $500

Churn Rate: 5%

MRR: $10000

Trial Conversion: 20%

SaaS Marketing Funnel

Visualize your marketing funnel and conversion rates

200 users
150 users
100 users
50 users
20 users

Starting with 1000 visitors

Estimated Paid Conversions: 2

Based on your trial conversion rate of 20%

Expert SaaS Marketing Tips

Advice from industry-leading SaaS marketers